How BC Design Haus Saved 70% while expanding their team
Key Results
- 70% cost savings in salaries compared to hiring locally
- Company executive received 50% of her time back for CEO-level tasks
- Transitioned to WorkBetterNow as a dedicated talent partner, streamlining their recruitment process.
- Upskilling talent led to increased productivity and retention, lower turnover costs, and long-term growth within the company
The Challenge:
BC Design Haus, a creative agency specializing in package design, brand identity, digital and social media marketing, faced challenges in managing their growing staffing needs. Headquartered in Pasadena, CA, with a client base throughout the US and globally, they struggled to hire in-state due to high salary requirements that exceeded their budget, but they desperately needed a solution to handle their administrative and operational tasks effectively. Initially skeptical about employing remote professionals for administrative roles, the company was forced to adapt to remote working during the pandemic, which made the transition smoother.
“I was growing at a capacity where I no longer was able to manage some of the administrative type of general operational needs that the company needed in order to scale. I needed to shift that workload over to someone else who could just focus on that and support me primarily as well as the company secondarily.” says Bernadette Capulong, Owner/Founder of BC Design Haus.
The Solution:
WorkBetterNow (WBN) provided BC Design Haus with the solution: building an affordable team of remote professionals from Latin America. Initially starting with an executive assistant, the company quickly saw the benefits of this arrangement. Katya, their initial WBN remote professional, helped with managing administrative and operational tasks, allowing Bernadette to focus on high-value activities like client relations and business development.
“Our first hire was an executive assistant to handle administrative tasks and support company operations. This allowed me to focus on building the company, client relationships, and producing quality design and branding,” says Bernadette.
As Katya thrived in her role, Bernadette saw her eagerness to grow and decided to invest in her development. She sent Katya to UCLA for HR and operations training. After completing the program, Katya was promoted to HR and Operations Specialist, taking on more complex and impactful responsibilities. This investment not only enhanced Katya’s skills but also strengthened her loyalty to the company. This example highlights how upskilling benefits both employees and employers, driving greater success and unlocking the team’s full potential.
With Katya’s increased responsibility and promotion, Bernadette brought on a second RP to take over the executive assistant role. This kind of progression is a typical success story for our clients and their RPs. By investing in their growth, businesses not only fill immediate needs but also build a stronger, more capable team for the future.
The success of the initial hires led to exploring more opportunities. Regular conversations with WorkBetterNow helped identify additional roles that could be filled by remote professionals. As a result, the company expanded their team to include:
- Katya, initially hired as an Administrative Assistant, was promoted to HR and Operations Specialist.
- Bruno, hired as a Lead Gen Coordinator.
- Angelica, who transitioned from an Administrative Assistant to a Project Coordinator.
- Cynthia, hired as an Administrative Writing Assistant.
WorkBetterNow’s comprehensive vetting process ensured high-quality talent with strong English proficiency, cultural alignment, and a proactive attitude. The onboarding process was easy, and continuous support was provided to ensure the remote team could quickly integrate and excel in their roles.
“Our recruitment process initially included utilizing WBN as an extension to our team. Presently, all the new hires for the Customer Care Team are made through WBN exclusively. This shift not only saves me time but also enables us to recruit more swiftly,” Bernadette explains.
The Results:
The collaboration with WorkBetterNow resulted in:
Scalability and Growth
BC Design Haus successfully scaled its remote team from one to four WBN professionals, covering various roles and enhancing overall productivity. The support from WBN remote professionals was vital in scaling efforts and managing increased workloads, positioning itself for future growth.
Cost Savings
By hiring remote professionals through WBN, BC Design Haus saved over 70% compared to hiring locally. This significant cost reduction allowed them to reinvest savings in other key business areas.
Upskilling and Retention Impact
Investing in the growth of their remote professionals, like Katya, who moved up to HR and Operations Specialist, significantly improved operations and reduced turnover costs. This investment in talent development had a major impact on the company and is a common result with our clients when they upskill.
“Our first VA was fantastic. The quality, the skillset, the work ethic just blew me away. The timing of WorkBetterNow is prime for today’s business climate, and it goes beyond just assistance. With WBN, we scaled our team efficiently and effectively, saving time and resources while enhancing our operational capacity. The support from WBN has been crucial in allowing us to focus on what truly drives our company’s success.”
– Bernadette Capulong, CEO of BC Design Haus.
The journey from hiring your first RP to upskilling and adding more RPs is something we see often with our clients. Bernadette’s experience really shows how our RPs can grow within a company, take on bigger roles, and make a significant impact on long-term growth. Her story is a perfect example of how WorkBetterNow does more than just fill positions — we help businesses thrive and succeed in the long run.
Ready to experience similar results for your business? Schedule a free consultation with WorkBetterNow today and discover how our top-tier remote professionals can help you streamline operations, boost productivity, and achieve your business goals.